Log Cabin Syrup History
Hartman center for sales advertising marketing history at the duke university libraries.
Log cabin syrup history. This also happened to coincide with an expansion of the company and the opening of a processing and packaging plant in st. In 1887 he introduced his log cabin syrup formula with a maple flavor he felt his customers would enjoy. He named the syrup in honor of his childhood hero abraham lincoln who served the 16th administration of presidencies of the united states and who was famed for having spent his childhood living in a log cabin. An april 1917 ladies home journal ad depictinglog cabin syrup products shows a one lb.
Television commercials created for general foods from the darcy masius benton bowles advertising agency archives held in the john w. If youre wondering where aunt jemima or log cabin syrup fit into this picture these common table products are not real maple syrup. Tin selling for 25 cents a 2 lb. It became an immediate success.
It became an immediate success. With a history like that its no surprise that log cabin continues to be known for tradition at the breakfast table and its delicious taste. Excerpt from 1905 towles advertisement featuring the paper red label of log cabin maple syrup and the black label of log cabin penoche syrup. For more information please visit the.
In 1887 he introduced his log cabin syrup formula with a maple flavor he felt his customers would enjoy. For 50 centsand 5 lb. An april 1917 ladies home journal ad depicting log cabin syrup products shows a one lb. Everyone in the family will enjoy log cabin syrup available in original lite and sugar free varieties.
Saga toyspresentsvintage log cabin embossed native american clear glass syrup bottle with faux metal cap approximately 8 tall used one owner piece. Vintage embossed log cabin syrup native american indian clear glass bottle 1799. Please feel free to message me with any questionsfree priority shipping boxedproduct ships fast same or next business daythank you. As is see pics.
The official company history often repeated in the years after the company was purchased in 1927 by general foods is that patrick towle began marketing a blended syrup from the very beginning. Log cabin history isnt always as it seems. Grocer patrick james towle 1835 1912 1 who lived in the village of forest lake minnesota initially formulated it. Based on the language in their advertisements and packages it appears that the packaging of pure maple syrup by the towles syrup company ended around 1909 after which the company focused its attention on only selling their cane and maple syrup blend as towles log cabin syrup.
For 50 cents and 5 lb. The tv ads were digitized from the 16mm preservation film prints in 2009 as part of the adviews collection. The tagline for log cabin which is made with sugar is. Tin selling for 25 cents a 2 lb.
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